{"id":1258,"date":"2019-11-20T15:46:00","date_gmt":"2019-11-20T15:46:00","guid":{"rendered":"https:\/\/www.roundupapp.com\/?p=1258"},"modified":"2021-09-13T20:07:09","modified_gmt":"2021-09-13T20:07:09","slug":"goats-of-anarchy-gains-over-100-donors","status":"publish","type":"post","link":"https:\/\/www.roundupapp.com\/post\/goats-of-anarchy-gains-over-100-donors\/","title":{"rendered":"Goats of Anarchy Gains Over 100 Donors"},"content":{"rendered":"\n

You’ve Goat to Be Kidding Me: How 5 Days Brought in Thousands<\/h2>\n\n\n\n

Goats of Anarchy<\/a> is an animal sanctuary that rescues and rehabilitates goats with disabilities. When they partnered with RoundUp App, we were baa-rely able to contain our excitement for their launch campaign!<\/p>\n\n\n\n

Kid Stuff<\/h2>\n\n\n\n

When it came time to fundraise, Goats of Anarchy leveraged their social media assets to promote their RoundUp App program. Following the golden-round-up rule of fundraising, they made a repeated ‘ask’ within a concentrated time frame. The repetition of messaging garnered them quick results that we are hoofs over tails to tell you about.<\/p>\n\n\n\n

Additionally, the use of compelling animal images and clear language helped supporters to confidently sign up to donate to Goats of Anarchy, knowing that their coins go directly to aid their adorable silly billys.<\/p>\n\n\n\n

Promotion Strategy and Revenue Ram-ifications<\/h2>\n\n\n\n

Here’s the promotion calendar Goats of Anarchy followed for their RoundUp App launch campaign:<\/p>\n\n\n\n